A Most Relaxing Destination
  • The Corona Beach
  • Corona
  • 2008

A Most Relaxing Destination

Laurel and Hardy. Peanut butter and jelly. Mornings and coffee. Some things are simply made for each other – like ice cold Corona and lime. Add a cool tropical breeze to the equation, and you're smack in the middle of paradise.

We spent a few days in flip-flops before realizing that capturing the soul of such an iconic brand would be far more challenging than holding conch shells up to our ears. We had to interpret and translate what Corona stands for, which is above all else...relaxation. But relaxation isn't a picture of the beach. It is a hushed existence, a salty seaside breeze, a wave washing ashore at your feet. It is a state of mind. In this entirely serene, hassle-free, navigation-free land of leisure, you aren't asked to do a single thing.

But you also command the view from your lounge chair. No matter which way you look, impossibly fine sand, warm blue skies, and crystal waters surround you. Wisps of clouds float overhead. And, naturally, there's a bottle of Corona at the ready. It's an especially tranquil vibe that no other beer can claim.

It wasn't easy to pull off such an effortless experience. Now that the hard work is done, you get to kick back...skipping your cell phone into the ocean, drawing in the sand, or turning Corona bottles into musical instruments. And if you cannot possibly unwind any further, we developed a lush island that builds off of Corona's successful marketing campaign. Of course, if such exploration sounds too daunting, just enjoy. Nobody's forcing you out of your chair.

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  •  Apr 27, 2009

Corona Beach Awarded

The Corona Beach was named a Finalist at the 2009 New York Festivals Innovative Advertising Awards Show in the Alcoholic Beverage category.
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  •  Apr 21, 2009

Webby Honors

Discover Your Epsonality has been nominated in the Consumer Electronics category of the 13th Annual Webby Awards. Both Epsonality and the Corona Beach have been named Honorees in the Best Use of Animation/Motion Graphics and Food & Beverage categories, respectively.
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  •  Apr 07, 2009

Corona Named Finalist

The Corona Beach has been named a finalist in the 2009 New York Festivals Innovative Advertising Awards competition.
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  •  Mar 30, 2009

The People's Choice

The Corona Beach and the Quantum of Solace Multiplayer Game have been selected as FITC Award finalists in the categories of Flash Visual Design and Flash Game, respectively. That means they're also up for the People's Choice Award. As one of the people, make your vote count - and do so by April 17.
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  •  Mar 05, 2009

SXSW People's Choice

In Plain Sight: WITSEC Confidential and the Corona Beach have been selected as South by Southwest Web Award Finalists in the Film/TV and Motion Graphics categories, respectively. Polls close on March 6. Vote today!
News
  •  Sep 30, 2008

Vote for Pixels

Nominees for the Pixel Awards have been announced. The Corona Beach and The Andromeda Strain are up for an Animation and a TV award, respectively. Polls are open through October 24, so vote early and often (your vote counts daily!).
News
  •  Sep 16, 2008

Standouts Online

Three of our latest projects were given 2008 WebAwards. HBO Voyeur won in the category of Entertainment Standard of Excellence, while the Corona Beach and Flash On each earned an Outstanding Website Award.
News
  •  Sep 09, 2008

Creativity Awarded

News
  •  Aug 21, 2008

Corona Wins FWA

The Corona Beach won an FWA on July 26. It is by far the most relaxing destination we've ever created (and experienced). If you've yet to visit the online land of leisure, there's no time like the present.