At Big Spaceship, we have weekly show-and-tells where either a staff member presents a current project or a guest speaker talks about a topic that relates to their specialization. A few weeks ago, Todd Zaki Warfel, author of Prototyping: A Practitioner’s Guide and Principal Designer at Messagefirst gave a fascinating presentation on the value and practice of prototyping to our team. In his book, Todd writes, “Prototyping helps you get ideas out of your head and into something more tangible—something you can experience, work through, play with, and test.”
