Earlier this year, it was reported that women 55 and over are the fastest growing segment of users on Facebook. Just yesterday, however, Inside Facebook released a 60-day update, finding that fewer people in the same age group are revisiting their profiles.
The original report was seen as a sign that older generations are beginning to embrace social networking. Citing similar patterns (for example, people aged 45-64 being the f astest growing demographic in mobile texting), a new-found optimism for boomers and their relationship with the Internet emerged. However, the new revelations have stunned the digital community who have started to question whether the technological learning curve is just too great of older users.
